Legal
Privacy Policy
Effective Date: June 1, 2026 · Last Updated: June 8, 2026
Overview
Murmurelle ("Murmurelle," "we," "us," or "our") operates the culture intelligence platform available at murmurelle.com. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our platform.
By accessing or using Murmurelle, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the platform.
Information We Collect
Account Information
When you create an account, we collect your name, email address, and a password. This information is required to provide access to authenticated features of the platform.
Usage Data
We collect information about how you interact with the platform, including pages viewed, trends browsed, searches performed, time spent, features used, and actions taken. This data helps us understand how the platform is used and improve the product.
Subscription & Billing Information
When you subscribe to a paid plan, payment is processed by Stripe. Murmurelle does not store your full payment card details. We receive a tokenized customer reference, plan details, and billing status from Stripe.
Cookies & Tracking
We use cookies and similar technologies to maintain sessions, analyze usage, and improve platform performance. You can control cookie preferences through your browser settings. See our Cookie Policy for full details.
How We Use Your Information
We use the information we collect to: provide, maintain, and improve the Murmurelle platform; process subscriptions and manage billing; communicate with you about your account, updates, and new features; analyze platform usage to improve product experience; detect and prevent fraud, abuse, and security incidents; comply with applicable legal obligations.
Analytics
We use Google Analytics to understand how visitors use our platform. Google Analytics collects data about your browsing behavior on our site using cookies. This data is aggregated and anonymized. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-on available at tools.google.com/dlpage/gaoptout.
Third-Party Services
Stripe
Subscription payments are processed by Stripe, Inc. Stripe's privacy policy governs the processing of your payment information. We share only the minimum necessary information with Stripe to process your subscription.
Google Analytics
We use Google Analytics for usage analytics. Google Analytics is governed by Google's privacy policy available at policies.google.com/privacy.
Data Storage & Security
Your data is stored on secure servers. We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.
No method of transmission over the internet or electronic storage is 100% secure. While we use industry-standard security practices, we cannot guarantee absolute security.
Data Retention
We retain your personal information for as long as your account is active or as needed to provide you services. If you delete your account, we will delete or anonymize your personal information within 30 days, unless we are required to retain it by law.
Usage and analytics data may be retained in anonymized or aggregated form indefinitely for platform improvement purposes.
Your Rights
Depending on your location, you may have the following rights regarding your personal information: the right to access the personal information we hold about you; the right to correct inaccurate personal information; the right to request deletion of your personal information; the right to object to or restrict processing of your personal information; the right to data portability; the right to withdraw consent where processing is based on consent.
To exercise any of these rights, please contact us at support@murmurelle.com. We will respond to your request within 30 days.
Children's Privacy
Murmurelle is not intended for users under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will delete that information promptly.
Changes to This Policy
We may update this Privacy Policy from time to time. When we make material changes, we will notify you by email or by posting a notice on the platform. Your continued use of Murmurelle after such changes constitutes acceptance of the updated Privacy Policy.
Contact
For privacy-related questions or requests, please contact us at:
Email: support@murmurelle.com
Murmurelle — Culture Intelligence